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Service

Press releases that get noticed — and get picked up.

A clear news angle, AP-style structure and quotes that actually sound like your team — written to be media-ready, not just announcement-shaped.

A press release only works if it gives a journalist or editor an actual reason to cover it — a genuine news angle, not just an announcement dressed up in formal language. This service starts by identifying that angle: what's actually newsworthy about your launch, funding round, partnership or milestone, and how to frame it so it's easy for someone else to write about.

From there, the release is written in proper AP style — inverted pyramid structure, a strong headline, and quotes that sound like something a real person would say, not generic corporate filler.

What's included

  • Newsworthy angle development
  • AP-style formatting
  • Headline & quote writing
  • Boilerplate & media contact block
  • Media-ready final formatting
Brief Us on Your Announcement

How it works

A closer look at the process.

Finding the newsworthy angle

Not every update is a story on its own — sometimes the real angle is the trend behind it, the problem it solves, or the timing. That angle shapes the whole release.

Proper AP-style structure

Inverted pyramid structure, a clear dateline, and formatting that news outlets and wire services expect — so it reads as a professional release, not a blog post.

Quotes that sound real

Quotes attributed to your team are drafted to sound like something a person would actually say in an interview, not a marketing tagline in quotation marks.

Media-ready delivery

Releases are delivered with a boilerplate, contact details and formatting ready to send to journalists, outlets or a distribution service.

Who this is for

Businesses with a genuine announcement — a launch, funding round, partnership or milestone — who want it written the way journalists actually expect to see it.

Turnaround & pricing

Pricing follows the same transparent, worldwide rate card used across every service — see the Pricing page for exact current rates. For a quick answer, message us on WhatsApp or email info@uroojzaidi.com.

Common questions

Do you also distribute the press release to media outlets?+

This service covers writing; distribution can be coordinated through a wire service or your own media contacts, and we'll format the release to be ready for either.

What kinds of announcements work best as press releases?+

Funding rounds, product launches, partnerships, major hires, awards and company milestones are all common, genuinely newsworthy occasions.

How long does a press release take to write?+

Typically a few days once the key facts and any quotes are confirmed with your team.

Can you write releases for clients outside the USA, UK and Pakistan?+

Yes — this service is available worldwide.

Ready to brief us on your project?

Book a Free Consultation